Roland Garros 2012-2013 We Are Tennis - BNP Paribas - Photoshot & Teeshirt customisation

Roland Garros - We are Tennis - BNP Paribas - Photoshot & Teeshirt customization from Perlimpinpin Designers on Vimeo.

Project Details

BNP Paribas, official sponsor of Roland Garros, has a stand called “We Are Tennis” at their disposal.

In 2012, the machine was made up of a tablet device, a screen, a camera and a professional T-shirt printer. The device is tripled in order to welcome more visitors.

The participants take pictures of themselves. Then, they can customise their image by adding pictograms, texts and drawings. Simultaneously, their design is projected on a giant screen in the shape of a T-shirt. When they are finished creating their work of art, they decide if they want to send it via email, to publish it on Facebook or to print it on a T-shirt.

In 2013, after the success of the previous year, our client asked us to take the concept again and to expand the possibilities of creation. The participants are invited to enter a space equipped with 5 photo cameras hidden in different angles. Surprise effect guaranteed!

After that, they will also have the chance to integrate their astonishing pictures of their creation either before printing their T-shirt, sending it via email or sharing it on Facebook.